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Post by huangshi715 on Feb 15, 2024 8:25:25 GMT
In the world of landing page critiques, there is no gain without pain. After all, a little public humiliation is a small price to pay for free advice from three conversion marketing heavyweights. And that is exactly why 300 people dared submit their landing pages to be torn apart by our judges on the latest episode of Page Fights. This time, CRO veterans Oli Gardner and Peep Laja were joined by a special guest: Rand Fishkin of Moz, looking dapper as always. With 20 hand-selected finalists and plenty of Papua New Guinea Email List material to work with, there was sure to be lots of blood, sweat and glory. And plenty of actionable takeaways for viewers. Here’s the full episode for your viewing pleasure… We’ve distilled Rand, Oli and Peep’s advice so you can see how your landing pages fare in comparison. Before you submit your page for participation in the next episode, make sure you’re not making any of these all-too-common conversion rate mistakes… 5 Common Mistakes That Will Get You Disqualified Though many of the contestants’ pages showed great potential, each was guilty of common LPO mistakes. As the judges made their way through the landing pages, they saw many amateur mistakes that they’d seen many times before. 1. The social proof doesn’t prove anything It was clear that many Page Fights competitors understood the importance of incorporating an element of social proof on a landing page, but in many cases, their execution fell short. Linode’s landing page boasted a beautiful design that the judges raved about, but the social proof had room for improvement.
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