|
Post by huangshi715 on Feb 15, 2024 10:21:28 GMT
You need to get rid of it. Or find a new testimonial writer – preferably real customers… The headlines are confusing on their own. Try to make each headline work regardless of context. “How Do They Work?” should read, “How Do Stickies Work?” It only gets worse from here. I’m tapping out. Footnote: Apparently, if you look really closely, this had something to do with chiropractors. Don’t use wordplay in your landing page Senegal Email List headlines. Inside jokes don’t help conversions. CLICK TO TWEET 2. GreenPal Solidify-560 Love the playful design of this landing page. The headlines and subheads are clear. If you do a quick scan test, reading through the copy that stands out the most you get: “Lawn mowing made easy, get my lawn mowed today, how does Greenpal work? tell us when and where, they bid, you save, choose with confidence, schedule and pay online, get free access to 100s of pre-screened lawn care professionals, with no obligation. That’s pretty good – an exception to the upcoming examples I’m afraid. One thing I would say is that the phrase “pre-screened lawn care professionals” feels like it should come earlier on, perhaps mentioned in the four benefit blocks. How does it work? To find out, you can read the four benefits or you can watch the video later on. Both of these achieve the same goal so they might work better positioned together.
|
|